Headline from last week’s Wall Street Journal: Merrill Brokers Get Ultimatum: Refer New Customers or Face A Pay Cut. Huh? Didn’t we just read about another financial services firm creating phony customer accounts because of cross-selling pressures (here and here)? The more things change, the more they stay the same. Read through to the end for ideas on how to empower your students to not fall into this cross-selling trap of being pushed a product that may not be in their best interests.
More from the WSJ: